Saturday, October 29, 2011

Nokia Ad Push Raising Lumia's Profile; 800 Available November 16?


Nokia product announcements for the Lumia 710 and Lumia 800 Windows Phone Mango handsets have gone over in a big way, dominating today's headlines and generating a lot of buzz. It's clear that Nokia is very interested in seeing its first WP7 efforts a success – it certainly has enough at stake – already releasing tons of content showing-off the pair of phones and their capabilities. We're still taking it all in, while Nokia is one step ahead, starting what looks to be a very prominent advertising campaign for the Lumias, and helping to narrow-down when we could expect the phones to arrive.

Smartphone fans in the UK have reported that the airwaves are already saturated with Lumia 800 ads. In the clip below, two separate spots for the 800 air during the same commercial break. Combine those with some bumper ads, which are advertising the 800 during tiny pauses between other messages, and it looks like Nokia is making a very strong effort towards getting the word out about its phones.

We've heard something around mid-November for the pair's retail launch, and this seems to be confirmed, for the UK at least, with the advertisements promising November 16 availability.


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